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What to expect from China’s bearing steel industry in 2017

Time:10 Apr,2017
SUBJECT:&#160;Some Chinese bearing steel producers claim to be&#160;reaching their production limits. As demand is up for bearing&#160;steel, China is raising prices and pushing out production causing&#160;distress for many companies. However, the worldwide industry is&#160;flush with capacity, so what is really happening with China? Dave&#160;Hull, P.E. uses his 40+ years of experience to explain reoccurring&#160;trends and future predictions of the growing issue. <img src="http://www.bearing.com.cn/RecommendedCompany/201704-10-02.jpg"> Hang on, this roller coaster is only past the first hill, and&#160;what’s on the way just might make your stomach turn.&#160;With all of the mixed signals coming out of the Chinese bearing&#160;steel industry, it’s difficult to decide what to believe. To begin&#160;we’ve been told the major players are at 98% capacity. Others are&#160;having severe financial problems. While business may be hot for&#160;some, the steel furnaces are going cold for others. In order to fully understand the issue, you must first understand the&#160;playing field. The Citic group (Xingcheng and Daye) remains the&#160;largest producer of bearing grade steel in China, representing 41%&#160;of the market, roughly 4 times the size of the number two&#160;producer. Comparatively, The original top-quality bearing grade&#160;steel producer and the only game in town 20 years ago, BaoWu&#160;Shanghai #5, is now the eighth largest with 3% of the market.&#160;Additionally, the production rate of Chinese bearing steel&#160;producing companies ranges greatly, from as high as +42% for&#160;some, and as far down as -17% for others. Currently, steel prices are coming off of a 12-year low; however,&#160;the big players have shown 25.4% – 57.7% price increases over the&#160;last year. Is this talk about “shortages of capacity” simply a&#160;justification for these major increases? In 2016 China produced 2,748,700 metric tons of bearing grade&#160;steel, an increase of 13.36% from 2015, however, at the same time&#160;China’s exports of bearing grade steel dropped by 14.72%. So&#160;why are prices going up and lead times moving out?&#160;Could this be because China is encouraging their bearing&#160;producers to export Chinese branded bearings while&#160;simultaneously moving toward higher precision classes (P5 and&#160;higher)? The reality is, there is plenty of capacity worldwide for bearing&#160;grade steel and China is no different. China remains in the mindset&#160;of mass production. Many major Chinese producers of bearing&#160;grade steel are manufacturing driven companies that fill the high&#160;volume orders for high-volume melts of materials and sizes. All&#160;other, smaller orders using less material are pushed out.&#160;Historically China is reluctant to take the risk of staying ahead of&#160;these curves and their reactions are conservative at the expense of&#160;customer service. Additionally, China’s business philosophy seems&#160;to be the opposite of the West. When business is poor they won’t&#160;spend their resources to quote or make low-volume products,&#160;where as in the West a poor economy gets you lower prices, lower&#160;minimums, better lead times, and often better service.&#160;Leading indicators have shown for 4-6 months demand for&#160;bearings was set to increase. And now with economic curves all&#160;looking up, worldwide demand for bearings are already growing&#160;faster than the steel industry can increase production, resulting in&#160;price increases and late deliveries. If you are buying standard GCR&#160;15 in standard size material, in high volume, with enough leadtime,&#160;you will likely be okay. It is the people using special sizes&#160;and products manufactured to non-Chinese specifications, such as&#160;SUJ2 and 100 Cr6, along with anyone buying products that are&#160;slightly different than China national standard specifications that&#160;will suffer. Right now, OEM demand for finished bearings is up with&#160;expectations of major increases over the next year. OEM&#160;customers for bearings give their bearing suppliers a 1 to 3 month&#160;notice of increases, however the bearing producers frequently cannot respond for 2 to 4 months which is usually, but not always,&#160;enough time for steel producers to respond. The supply chain&#160;rubber band gets stretched and hopefully it springs back before it&#160;breaks. Although I have heard many times over my 40-year&#160;career, “we won’t make that mistake again,” you can bet they will.&#160;Overall, we should expect things to get worse before they even out.&#160;Just like airlines reduce the number of flights to pack in the&#160;customers and raise prices, we are likely to see what the Chinese&#160;bearing industry feels they can get away with while demand is&#160;greater than supply. The availability, price, and service scales are going to lean further&#160;away from the bearing steel users before they balance out. How&#160;long that will take will depend on the China bearing steel&#160;industry’s comfort with re-firing cold furnaces, and as they are not&#160;known for their risk taking, prepare for a challenging 2017. For all&#160;of those riding this roller coaster, buckle your harness a little&#160;tighter.

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